Create a wardrobe that works for you.

Boost self-confidence through what you wear.

​I work with women of all ages, backgrounds, shapes and sizes to build a wardrobe of clothes, which work for them, their lifestyle and their budget.

  • Do you often say “I’ve got nothing to wear!” even though your wardrobe is bursting at the seams?

  • Do you find shopping for clothes overwhelming?

  • Do you never quite buy the right things?

  • Do you know what suits you?

  • Do you want what you’re wearing to say positive, powerful things about you?

  • Do you just want to feel confident and effortlessly stylish?

"Shelley totally changed my ideas around what to wear and fashion, she helped me find the confidence to try new things. Her insight into clothing and the fashion industry is brilliant. She is knowledgeable, creative and most importantly empathetic."


I will help you create a wardrobe of outfits that suit your personality, body shape and budget. I advocate investing in clothes that suit you and your lifestyle now.


I want you to feel that your clothes are great investments for you and whether you go out or stay in, that what you’re wearing is adding joy to your life.

I am not super trendy and not trying to be at the cutting edge of every fashion trend and would probably look ridiculous if I did!  Trends come and go but style remains - together we'll find yours. 

How does Personal Styling work?

It starts with understanding you, your motivations and establishing what a good outcome would look like for you. We'll explore your key style words, what gives you joy and what you want to achieve. I then tailor your personal styling to suit you. 

I shop with women, teaching them smarter shopping skills and showing them what to wear with what. It’s a lifelong skill and it saves you time, money and stress. - every day!


I de-clutter women's wardrobes in their homes. I show you how to make the most of what you already have, putting outfits together there and then, and together we identify the key wardrobe gaps. When shopping, I show you how and where to buy the right things. That means garments that will work really hard for you and give you great style value for your money. You go home with effortlessly stylish outfits, you can’t wait to wear!

Why Shelley Kelly Style?

I have always got a buzz from putting a great outfit together and I know the difference it makes to how I experience my day. I decided to turn a passion for helping out friends and family into a business when I hit 40 a couple of years ago and felt I could help others unlock some of the tricks of effortlessly stylish dressing. It’s not hard when you know how and it’s a skill which will stay with you forever.

My skills combine an eye for putting a great outfit together with my professional experience of working in an HR setting for most of my life, my fascination with the psychology of fashion, alongside my experience of managing my own mental health, to provide you with a unique approach to building a wardrobe of clothes which not only look incredible but make you feel incredible too. That’s in a work setting or in your home life. It doesn't matter which, studies have shown that what you wear affects how you behave and how others behave towards you and I am passionate about sharing this with you.

No more “I’ve nothing to wear”. Lots more “I feel amazing in this – bring it on world!”
I'm interested! What do I do now?

Give me a ring  on  07843 006335  for a no obligation chat about how we can bring joy back into your wardrobe. Or drop me a message through my Contact page if you’d prefer.

Shelley x

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